Free Seminar on Business Marketing

Thomas Prendergast
Veretekk CEO

This Wednesday at Noon (May 16, 2012) at 12pm noon PST I will be hosting a special open house for the newly subscribed and seasoned members of Veretekk.

This event will cover the V2 Integration capabilities that have recently become even more powerful than ever. (And you can plagiarize this you have my permission) Integration

You are hearing a lot about integration within Veretekk especially with the launch of V2. But most people do not fully grasp the term and how it plays in V2. Let me try to illustrate this powerful aspect of V2. in·te·grate
[in-ti-greyt] Show IPA verb, in·te·grat·ed, in·te·grat·ing. verb (used with object)

1. to bring together or incorporate (parts) into a whole.
2. to make up, combine, or complete to produce a whole or a larger unit, as parts do.
3. to unite or combine.

A note about my background and experience: I started into Marketing at a very young age. In a thumbnail, I was born to be an artist. My parents were horrified about this claiming that artist starve to death. This freaked me out. So I bought many books on marketing art and marketing in general. One of those books, "Confessions of an Advertising Man", by David Ogilvy I purchased in 1980. That book changed my life. In 1984 Soon after I acquired my first computer and the quest to merge was on.

I coined the term back in the 90s as Data Base Marketing, but today, with the advent of a progressing Internet, and related technologies, what was a tactical or strategic action in the 80s today is represented by a digital counterpart.

Today's Internet Marketer is by far a lot less qualified to be in marketing than his counterpart 20 years ago. Today one can just claim to be an SEO master or an Internet Marketer simply because the information to discover the basics and intricacies to do so are at everyone's fingertips. This does not diminish the effectiveness of today's marketer over the marketing agency of 20 years ago, it just establishes that things have changed on a massive scale.

20 years ago it took a Marketing Department to accomplish what most Internet marketers set upon themselves to do today on their own. (This is why so many fail and/or have a chronic case of ADD; Attention Deficit Disorder). NOTE: "I suffer from this myself"

The marketing tools of the Internet, the ability to measure results, the ability to research on the Internet is a dream come true to a seasoned and long time experienced ad man as myself. But it also brings with it a serious risk potential and that is the undertaking of keeping track of and updating each of the aspects that compromise Internet Marketing today.

Back before the Internet an ad agency had many people for each respective responsibility, one department for sending direct mail, another for tradeshows and conferences and yet another for display advertising and printed material, press releases, radio ads, conventions, etc.....

This is why the majority of Internet marketers are tactical (focused mostly on one aspect like SEO) instead of being strategic, having a full focus of research, analysis, multifaceted campaigns using all the tools required for full scale Internet marketing, keeping it organized and processing the constant information caused by such a campaign.

Tools ie:

• Hosting for domains and websites
• Auto responders email for follow-up communications
• Web Conference Rooms for live meetings, educational seminars, training connecting.
• SEO systems, back links, authority sites, forums, blogs, etc.
• Display advertising
• A social networking system and management
• Lead generating systems or resources for a steady inventory of leads.
• Contact data management system, calendars, reminders component.

The need to integrate all these aspects is paramount otherwise the marketing campaign is limited to a tactical approach, with poor management and even worse results. IE: hit and miss attempts, scattered approaches caused by lack of a solid strategy, impulsively running from one idea to another, the results are mediocre at best and worse, forgetting what was done in the past as this method also lacks tracking the posts, ads, and tactics, etc. used.

I have seen competent SEO marketers run from one domain to another, buying more domains and creating sites just for posting more content on pointing to other sites pointing to other sites creating a mass of gibberish that at best might increase an Alexa ranking to some degree but never really amounting to anything but time wasted.

This same phenomena can be seen with many people on the Internet running from one business idea or opportunity to the other. With no clear-cut objective, this is why most Internet marketers fail.

When you integrate the entire process, from research analysis (keeping track of that), keyword analysis, targeted content, pre written letters ready for your sequential mail auto responders, team building with a symbiotic group, videos and audio animations and screen captured demos, capture pages (tested with your group in our Bull Pen: focus groups increase the overall effectiveness of design and strategy), blogging and other partners in your group blogging on your behalf, back linking strategies and keeping track of the thousands of authority site memberships for additional effect, ratings with Google Page ranks and Alexa ranks and tracking that, traffic tracking, running display ads and managing that, running Google adsense ads, Facebook Ads etc and tracking, radio ads and cableTV ads. Whew!

All of this seems very overwhelming to accomplish 'on your own'. However the very core of Veretekk and it's services and benefits allows you to run full throttle professional campaigns like this without resorting to hiring an agency to do it, or having a dozen or so unrelated services in an attempt to run something akin to this on your own

This level of marketing is what you will see from top income earners and the very successful among the halls of the top ranked members of Internet Marketing. This is the "why" for why we built Veretekk.

It is called integration. The entire Veretekk system is completely integrated so you can ramp up and run a far more effective marketing campaign. Ad to this the Market Manager and the fact that V2 social network element gives you the added benefit of building a symbiotic group to make your efforts that much more powerful.

This Wednesday May 16, 2012 at 12pm NOON PST I will be conducting another 2-3 hour seminar

To attend this free seminar Click Here and scroll to bottom of page enter you name and select the event

12:00 PM - Veretekk Inc. V2 Marketing Integration
You are hearing a lot about integration within Veretekk especially with the launch of V2. But most people do not fully grasp the term and how it plays in V2. At this seminar I will illustrate this powerful aspect of V2. Invite your guests. It's open house

Marketing your Business Offer

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Marketer Dashboard

I am looking for ten business owners or entreneurs who wish to develop their skills in advertising their business online. In addition to mentoring, each selected person will have access to a marketer dashboard from which they can control their business marketing.

The marketing dashboard application includes blogging systems and portals for search engine optimisation and a unique hosting package which includes access to a number of aged domains which can be used for further business promotion.

please contact me via email or Skype for further details.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8
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Dipolog House and Lot For Sale

Original Article @ Dipolog house and Lot for Sale

Dipolog house and lot for sale
Are Philippine Building Contractors Trustworthy

Another week has past with little progress on the outstanding items apart from the glass rack which has finally arrived and was fitted to our home bar. Some modification was required, but now at last we no longer have to reach into cupboards for glasses.

I called at the site engineers office to find that the resident engineer is on maternity leave. So I invited another engineer to review the status of my list. He was surprised to see the half completed hole in the wall of the dirty kitchen, and the draining board in the main kitchen which had been installed directly onto concrete, with the result it could not drain properly and also did not have any give to prevent breakages is plates or glasses slipped from wet hand.

I then pointed out the light switches in the bathrooms which have become a safety hazard as they are coming away from the wall. They were meant to have been installed outside the rooms to ensure water and electricity cannot come in contact.

Finally I pointed out that the pavement and roadside flower border outside my property had been destroyed during construction and needed to be replaced. I also comment that there was a severe lack of maintenance within the complex with overgrown lots, and a swimming pool fir only for frogs and hope that matters improved by the end of the month, as summer is coming fast.

Dipolog house and lot for sale

Building A House in the Philippines

Original Article @ Dipolog house and Lot for Sale

Dipolog house and lot for sale
Are Philippine Building Contractors Trustworthy

Based on my experience over the last year, I would say the old UK adage Buyer Beware rings true. I have had involvement with three different contractors whilst building my house and not one has yet completed the work, the mistake is mine of course as all have been paid.( I will however get what I paid for eventually)

I strongly advise that payment only be made after work has been completed, and even go as far as holding back a sum of the total to cover the guarantee period to fix defects.

For a large project its a good idea to agree on stage payments to be released when various key parts of the project are completed. It can also be beneficial to purchase your own materials and you can quite often get discounts from local suppliers by doing this. I discovered I could get discount from Mega Home in Dipolog city when my builder had to pay full price.

If you pay contractors before the work is completed they will spend the money and then come back with excuses as to why they need more, quite often it is because they have a cash flow problem.

If you are an Expat and married to a local try where possible to let your local partner do the negotiating as "Joe" has lots of money and is good for a rip off. Generally if I am planning on purchasing a large item, I will find a source and check it out and then a few days later send my other half in to negotiate and do the final purchase.

Dipolog house and lot for sale

BBC TV in Philippines

Life in the Philippines

TV in the Philippines

English TV in the Philippines is certainly a realty, for the past week I have been able to follow what is going on on UKTV with live and recorded programs, which makes a change from the stock American based programs on local satellite TV.

The program allows you to watch BBC via your computer at a cost of less than 10 Euro (570PHP). I am already planning on purchasing a large screen for my computer later in the year, so this could serve a duel purpose.

Today, I watched a recording of the Oxford and Cambridge boat race, which was one of the most exciting event for many year. I was formally a cox of my college first VIII and I do not think anyone could predict what was going to happen.

If you have not heard the outcome, I will not spoil it for you by telling you the result but you will never have seen racing like this;

So if there are any Expats out there missing out of programs from home they should check out Expats Telly I recommend it

Till the next time David Ogden

Easter in the Philippines

Life in the Philippines
Easter in the Philippines

Easter in the Philippines is a very serious occasion for this Catholic country, with a four day holiday commencing with Maundy Thursday through to Easter Sunday. Virtually all major shops are closed on Good Friday and many smaller ones over the whole period.

There are many church services and special events such as the Linabo 3003 Steps on the outskirts of Dipolog City which is quite popular among the locals especially during the Holy Week.

You would find hundreds of devotees faithfully climbing the 3,003 steps to commemorate the suffering of Christ. To go to Mt. Linabo Park, you can first get a ride to the drop-off area. It will take you about 15 minutes from the outskirts of Dipolog City to reach the drop-off point. The Many tourists prefer to take the "habal-habal", a motorbike with sidecar to carry people. The fare ranges somewhere between 20 to 50 pesos.

The hike to the peak will take an hour. Many people start out excited, however, by the time they reached the Fourth Station of the Cross, they'd be drenched in sweat. So, make sure that you are capable of finishing the hike before you go to the Linabo 3003 Steps.

Make sure that you are wearing light clothes and the right footwear. Avoid heavy backpacks if possible. You will find a small convenience store at the base of the mountain. Make sure you have food and drinks to take along with you.

Till the next time David Ogden

Life in the Philippines

Life in the Philippines
Healthcare in the Philippines

I never knew how lucky people in the UK are with free healthcare, yet they still complain. Having been sheltered for many year, in the last year I and my family have used private hospitals for minor ailments and had to pay quite reasonable prices for consultations and medicines. However at the weekend Jay broke his arm falling from his bike and was admitted to Dipolog Medical Centre. This was an all new experience especially as we do not have medical insurance.

The elbow required surgery so I got a rough estimate of 25,000 PHP for the surgeon, but was not told of all the ancillary fees which ended up amounting to 70,000 PHP, all of which have to be paid before leaving hospital. This can have a dramatic effect on most peoples cash flow and even if one has local insurance you still have a portion to pay.

I would have preferred to have known the higher figure prior to admission, so as to be able to check out alternatives, as although the surgery was urgent it was not an emergency.

Yes insurance is on my to-do list and at least now I have a real case to use in order to insure my family with a company which provides the best policy to seat my needs.

The hospital experience itself was also an eye opener, having opted for a general ward ended up in a 3 bed ward with no other patients. Posted visiting times seemed to be ignored and in fact family members were there 24/7. The equipment was adequate and surgical staff knowledgeable, some questions about ancillary nursing staff.

Once I have gathered some more information on Insurance I will post it here.

Till the next time David Ogden